G4TV - Relaunch
G4TV was an American television network that aired from 2002 to 2014. It was the home of early video game culture and is well loved for its variety of shows like American Ninja Warrior, X-Play, and Attack of the Show. With the relaunch of such a beloved network in 2021, the daunting task was put forward to remodel the brand and its attributes, archetypes, and identity.
I had the opportunity to create graphics and key branding across several different platforms and for most of the series in G4TV’s network including Attack of the Show!, Xplay, AOTS: Vibe Check, D&D: Invitation to Party, Boosted!, G4 Esports, Name Your Price and Hey, Donna!.
Role
Graphic Designer
Tools
Figma
Adobe Creative Suite
Social Media Promotions
Key Art
Tasked with creating key art for Gracenote. In collaboration with the
Director of Creative & Brand Strategy at T1, May-Yen Lee, we created several graphics to showcase various series across the G4TV platform.
Omen: Play to Progress
I was tasked with designing our Omen: Play to Progress assets while using Omen’s branding.
SteelSeries Sweepstakes
I was tasked with creating a series of graphics used to showcase
our sweepstakes collaboration with SteelSeries.
Social Headers
Throughout our relaunch I was tasked with creating and maintaining
social media headers for YouTube, Twitter and Twitch.
Talent Reveals
YouTube Thumbnails
I’ve included a various showcase of my work below that includes designs for all series on G4TV.
